Small Businesses

Lina is an Associate Professor of Organizational Behavior at the Olayan School of Business (OSB) at the American University of Beirut and Visiting Researcher at Aalto University Finland. Lina specializes in employee assessment, development, and retention. She is specifically interested in personality and individual differences at work in relation to job variables relevant to today’s business context.

Lina Daouk-Oyry

Alain is an Assistant Professor at the Olayan School of Business at the American University of Beirut. He worked for 10 years, before joining academia, as a project manager, country manager, in house advisor and consultant in many places like Canada, Central America, Middle East and Africa. Daou focuses on social entrepreneurship, SMEs, family business, project management, non-profit management, international development, and intellectual capital.

Alain Daou

Team members

Houssam has a bachelor’s degree in Marketing with more than 28 years of experience in brand and experience building and development. El Eid is also the founding member of “Taqaddom” and lately he co-founded “Backbone” with a mission of bringing back to life and sustaining the SMEs devastated by the 4th of August Blast.

Houssam El Eid

Leila is a full time Lecturer at the Olayan School of Business at the American University of Beirut. She has introduced and coordinated several highly specialized course at the School. Her main focus is about how brands and organizations are adopting digital strategies in the region. She does research in Digital Transformation, Information Science and Information Systems. Khauli is also a Communication Consultant and has worked with several brands in Brand Strategy and communication.

Leila Khauli

Aram is an architect who holds a joint position for climate responsive buildings at the Departments of Architecture and Civil and Environmental Engineering at the AUB. Following 8 years of work with Cabinets d’Architectes L’Arch in France, on architectural and urban planning projects, he co-founded (in 1999) Prime Design Architects, a professional practice that focuses on research, design and supervision of sustainable architectural design and master planning projects of various scales.

Aram Yeretzian

Farah holds a Bachelor’s degree in Business Administration from the Olayan School of Business and a Master’s degree in Public Administration in International Development from Harvard Kennedy School of Government. She has extensive experience in management consulting in the Middle East, having worked as a consultant in PwC Middle East. Farah is currently a Research Fellow at Harvard’s Center for International Development.

Farah Hani

Yasmine Fadel recently accomplished her MSc. in Innovation and Entrepreneurship at Glion, Switzerland. In 2019, she graduated from the LAU holding a Bachelor degree in Business Management with distinction. She was distinguished as one of the top 5% students in Adnan Kassar School of Business at LAU. In June 2020, Yasmine was selected for internship at CIBL at the AUB. She delved more into research about gender studies and women empowerment.

Yasmin Fadel